The Data & Metrics Series; the 100,000 Foot View w Nickole Brown of Cella (EP. 08)
In this kickoff episode of our Data & Metrics Series, we are joined by Nickole Brown from Cella.
The conversation dives into the critical role of data and metrics in creative operations. Nickole elevates our understanding at the 100,000-foot view, exploring how effectively leveraging data and metrics can transition creative operations from a tactical function to a strategic role.
Key Insights
1. The Importance of Data and Metrics:
Understanding and utilizing data is a defining factor that separates leaders from pretenders in creative operations.
2. Strategic Transformation:
Data and metrics enable creative operations to evolve from being purely tactical to becoming strategic influencers.
3. Facing Challenges:
Acknowledging and overcoming the fear of data, bridging educational gaps, and navigating technological challenges are crucial steps in harnessing the power of data.
4. Storytelling with Data:
Effective communication and storytelling through data are essential for empowering creative operations leaders.
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